The following services will be included when you purchase the Optimization Package:
1. Review
and analysis.
Your web site, specifically your main page, is reviewed in its current state. We
analyze navigation, usability, overall appeal, shopping cart, and general
functionality. After analysis, we determine what changes are needed to optimize
your site and achieve a top ranking. Working with you, we implement the
recommended changes.
2.
Keyword research and recommendations.
With your targeted niche in mind, we analyze the habits of on-line shoppers and
determine how they would search for your particular product or services. Based
on our results, we recommend keywords and keyword phrases that will target an
expanded client base.
3.
Targeted keyword copy and tag creation.
Once we determine the appropriate keywords that your customers are most likely
to use while searching, we effectively insert them into your sales copy.
Additionally we create title tags, meta tags, alt tags, link text, and more for
your ten optimized pages.
4.
Effective targeted keyword pages.
We create highly effective targeted keyword pages, specifically designed to
achieve a high-ranking position with search engines.
To see how much search optimization means for your website we have included a case study for a recent optimized website.
The steps for achieving our goal are:
- The site is modified to be
search engine friendly; all search engine rules are respected. This can include
design changes, content changes - all of those are made to focus the website on
the keywords for what you want to achieve high positions in search engines.
- The site is submitted to search engines
- After the search engines index the website, new changes are made to improve
the positions, if the website does not get the desired positions.
- After the site gets high positions the website is maintained and improved.
In the 1st graph you can see number of users per day during a month. On the 10th of April the site appeared for the first time in the top10 of Google for a series of keywords and phrases. On the 11th the site appear on top 10 of Yahoo and MSN also.
Before the optimization the max number of users / per day was around 150 users. Now the max number of users / per day achieved the 700 number.
On the second graph you can see the number of visits and page views also. The number of page views increased from almost 3000 per day on a good day to over 6500 pages viewed per day.
This is not an overnight process. It could take up to 2 ½ months to see results from optimization. Remember you need to continue optimization on a monthly basis to keep desirable ratings.
We will begin with a review of your past Internet strategy and your perceived success or failure with that strategy. From this reference point, we can understand your current situation and begin building an appropriate strategy that is specifically created to meet your marketing needs. We can then develop a proposal in which both sides agree upon.
Search Engines:
Includes Yahoo, AltaVista, Excite, Lycos, Hotbot, Juno, Netzero, Cnet, Iwon,
Infospace, Webcrawler, Direct Hit, dogpile, Overture, 100hot, Metacrawler and
MSN.
One-Time Start-Up Fee:
INCLUDED: Full website consultation including professional ad write-ups, detailed search term analysis and complete account set-up with ALL major search engines to be live online within 5 business days.
Monthly Management
Fee:
1-50 Search Terms =
Search Engines: All Gold service partners plus Netscape, Google, AOL, Ask Jeeves, Go.com and Earthlink.
One-Time Start-Up Fee:
INCLUDED: Full website consultation including proper professional ad write-ups, detailed search term analysis and complete account set-up with ALL major search engines to be live online within 5 business days.
Monthly Management
Fee:
1-100 Search Terms =
Search Engine Billing for Click-Through Charges
The pay per click charge varies depending on the keywords used. Pricing for each keyword will be determined before
With your authorization, Fire Website Hosting & Design, will add funds to your click-through accounts using your company credit card. To start we will deposit (a dollar amount that fits your budget) to the account. As targeted visitors click-through to your site, click amounts are deducted from your account until it reaches zero. Since your listings will no longer appear until the account is replenished, we closely monitor your clicks so you don’t go over your monthly budget.
Lake Martin Internet & Web Site Design now has customers in the following states : Alabama, California, Florida, Georgia, As you can see we are a web site hosting growing business. Our budget plan, basic plan , deluxe plan , commerce plan , ecommerce plans, & our professional web site hosting plans are very popular with our customers. No matter if you need just web site hosting or a whole website hosting we have a plan to fit your needs. Our web site design and building department is here to assist you with putting your website together. Fire Website Hosting & Design also provides web site optimization / search engine optimization and pay per click advertising. Web site optimization / search engine optimization (SEO) will rank you web site high in all major search engines. With Pay Per Click Advertising you can pick your placement in major directories for a price set by the search engine of you choice.